From careful observation, we have discovered that the biggest marketing corporations do not go door-to-door to advertise. These companies have long discovered that the real secret of getting leads lies in leveraging the online space. However, most find themselves frustrated when they rely on Facebook ads which generally creates low quality leads. roofing Exclusive has found YouTube to be a secret goldmine that these bigshots sit on and do not want the smaller companies to know. The fact is a lot of customers ignore your door to door representatives and Facebook ads and will not even consider them. So how do you get across to qualified homeowners and reach them effectively?

YouTube is less expensive than Facebook and Google ads because you only pay when homeowners watch at least 30 seconds of your video. This way, you’re only paying for those who are interested enough to listen to a pitch on roofing. This is a fast way to effectively reach these potential customers, educate them on roofing energy’s benefits, and get them to book their appointments online. People don’t want to be sold. They want to be taught on YouTube. This gives them a feeling of control over the entire process and gets them interested in what you provide. We use a three-pronged approach to help you increase your leads:

Since we started specializing in roofing marketing several years ago, we have gathered many years’ worth of information from homeowners. We have spent millions online collecting this data to use in our roofing campaigns. We have gained experience from more than 100 roofing marketing campaigns  in Australia and the United States for a number of years. During that time, we carefully gathered more than enough data to help us specialize in our methods. It helps us to target only the “needle” rather than the “haystack” which brings “credit-qualified” homeowners who have a high interest in roofing right into your pipeline. We discovered that:

• It may be difficult to generate a reliable pipeline of eligible candidates because many roofing companies have not mastered their marketing strategy.
• Many companies are struggling to book new appointments and turn those opportunities into closed deals.

It can be very frustrating to buy leads from these companies because of the reasons above. These leads are given to you and your competitor at the same time because they are just reselling them to you. At the end of the day, these companies do not care if you leave them because they have others to sell the same leads to. We have gathered the data and advantage needed to give you exclusive, qualified leads with pre-set appointments as well.

Based on the YouTube tactics used, we use captivating techniques to generate potential prospects for leads. We pre-qualify any prospect that comes through our sequence until we use our roofing data to kickstart your campaign. We disqualify timewasters and tire-kickers if they are not qualified for certain requirements, such as: having a good credit score, having an ideal roof, and also having sufficient electric bills.

As the successful leads meet our requirements, they are then encouraged to get quotes of the services offered and to book appointments on your calendar. We usually recommend that the conversation holds at home because people tend to have easier conversations there and our data shows it has a higher close ratio. This automation means that instead of following unqualified, discarded leads, you can spend your time with trained and motivated buyers.